SMS Distribution

The recent proliferation of mobile phones among consumer has created an attractive market opportunity in paid SMS content distribution. The SMS Content Distribution business model is based on offering various media content such as ringtones, pictures etc. to mobile phone users. Customers who want to purchase the content send paid SMS messages to preset numbers and in return receive content through SMS messages. Fees are collected through customers' mobile phone operators, so establishing a revenue sharing partnership is a critical part of the business model.

The research reveals that a good SMS solution should be easy to deploy and manage even by people with limited technical knowledge. Such solution should also offer advanced billing capabilities and support for multiple billing models and rating plans. Finally, such solution should be affordable to allow quick entry into the business with minimal capital investments and highly scalable to accommodate future business growth.

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